Designed to appeal to younger generations of tech-savvy career seekers.
We designed and built Project Shift's custom Craft CMS site in tandem with naming, logo development, and campaign video production. The site's design reflects the features and general cool factor we knew young audiences would latch onto.
Client: Automotive Technician Collaboration (ATC), a group of 10 auto manufacturers looking to help high school grads and other job-seekers find high-tech, in-demand work in the industry.
During web development, we switched gears to conceptualize, script, and animate a campaign video—with shorter versions adapted for social media ads—to build audience awareness on the site and across social platforms. Take a look: